Things Etc.

mainly about UI, UXD, Work and other stuff that interests me

Manchester Airport Twitter


I wrote about a concept we pitched to Man Airport. The twitter part of the pitch went live on Monday, read about it here on howdo…


Filed under: Mobile, Social media Stuff, UXD

Down with digital…

Filed under: Podcast


A while ago me and @techn0tic were discussing how many people are passionate about (mainly Social Media) and all that bollocks… So we decided to do something about it [insert psychotic laughter here]

Unmasker attempts to expose those people who write generic, disingenous crap in their Twitter bio. Original, honest bios go to heaven, buzzword laden rubbish is sent to hell. Simple.

Devils Feud Cake
Was the inspiration for the devil:

Have a go of it here… See if you are heaven or hell bound?!?

Like it? and wanna know more then here’s a write up on the ins and outs of the project, stats and some of the hilarious reactions to the app like…

countzeero: @StandUP4Design I am getting my ass toasted right next to you “down” there @unmasker is one of the best twitups I have seen…

PesciTriD worte an Unmasker Haiku

PesciTriD: thanks to @unmasker / ribald twitter speak revealed / keep your tweets comely

jasoncrouch and MrBoom both suffered from complete sense of humor failures …

jasoncrouch: @unmasker Get a life. You are a sad little clown

MrBoom: go away fuck face

Read more over at Daves gaff has explained it much better than i would…

Filed under: Art Direction, Branding, Graphic Design, Insight, Social media Stuff, UXD

Challenge google UXD team… Surely not?!?

Fraid so… Been using gMail in a browser on iphone, here’s what pisses me off about it…

And possibly some suggestions on how to fix.

Filed under: UXD

Trek America: Pitch

Pitch work for Trek America: The wireframes…

Presentation went well, congrats to @robsandbach for his first client pitch as an acct manager — He played a blinder!

Filed under: Branding, Pitch, Problem Solved, Social media Stuff, UXD

Student [NO]Shows, Getting real with Time and Helvetica…


Been trawling the shows talent spotting… As always not great. I wish the educational establishment moved with the times and got real with the work students are putting up as their final pieces. Technically and from a craft point of view most of the work is immaculate, can’t fault it.

Mind you we could all create technically great work if the time allowed to do the projects was like a term. This is prob because the tutors are too fucking lazy to give briefs out on a regular basis, or get local industry in to brief the students on real life projects…

What my bug bear is that one project per term is not representative of real life working. A cover for Gatecrasher (yes there were a lot looking like MCP DR work and most stuff is CD not Vinyl or Digital these days) would take no more than a day or two… certainly NOT 8 fucking weeks… Com’on get Real… I have to train them up for six months to get up to speed with the turnaround pace of an agency… That shouldn’t be my job. That should be part of the Degree by default. Ok, enough on that. Next…

The Ideas behind the majority of the work are slightly dubious, very weak and as such lacking substance to say the least. What the work did contain though in an abundance is the use of Helvetica…


Helvetica is a font chosen by those who profess to be a graphic designer. They think it make their work look minimal and as a result better. Not true. It makes the work look the same — a vast sea of mediocrity…

Heads up, we don’t live in Switzerland and this ain’t 1958… and you certainly ain’t Josef Muller Brockmann, Armin Hoffman, Paul Rand or Olt Aicher — That’s for sure.

Designers who use Helvetica regularly (ie. whole books full of it) do so because they cannot think or make informed decsions on how to communicate the message. Helvetica is a lazy choice.

Few people can actually use it well. Some try to mask it by using Akzidenz Grotesk but the same principles apply…

Typographic genius? Nope. Am sorry you are just generic in my book… Show some imagination FFS…

Rant(s) over.

Here is some stuff that did catch my eye and was worthy of a bit of disk space on my iPhone:

The best thing I saw this year. Interesting, different and brilliant. via @D&AD

The rest in order of preference
Nice Typo, Nice Illustration, Nice film:

via @MMU [I think]

No Mac involved here (below), good old fashioned talent, some one who can actually draw using gasp… pens, pencils and old medium like that… Oh the horror! (BTW am not talking about the subject matter).



Again, very nice illustrative style, very now and very cool and similar to ‘hello little girl’ above.

both via @LJMU

Bit of interesting typo again LJMU

And that’s it. Not much to show really. I’m sorry that there are no names attached to the work, that’s because:

1. Students obviously felt it far more important to be somewhere else when their show is on — very pitiful how many were at the show, hopefully they have all secured great jobs and were in the boozer celebrating?!? Doubt it though.

And if you can’t be there for whatever reason;

2. Leave cards or have the grace keep them stocked up so potential employers can actually get in contact with you…

Just a thought?

Filed under: Art Direction, Graphic Design, Insight

Wedgwood Social Media Pitch


Brief is to get Wedgewood onto wedding lists using social media channels…

Filed under: Branding, Mobile, Problem Solved, Social media Stuff